Author Archives for Lowell Brown

5 Facebook Reach Hacks To Improve Visibility Of Your Posts

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It’s no secret. Organic reach on Facebook is at an all-time low. Many people are seeing a reach of around 2% - 6% or lower. Yes. The reality of organic posting on your Facebook page is that only a small number of the people who have liked your page will see your posts. So what can you do about it? Here are 5 recommendations to help you maximize reach and improve visibility of your posts.


4 Social Management Software Platforms Reviewed

4 Social Management Software Platforms Reviewed

Until recently, Hootsuite offered a free version; however, now their free plan limits the number of posts that can be scheduled in advance. Since our company’s process is to help clients plan a content schedule a month in advance, it is more efficient to use a platform that has the capability to schedule thirty days out and still offers the lowest price possible.


Facebook Ad Image Size Cheat Sheet for 2017

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We can all agree by now that Facebook Ads are a must for almost any business. If you want to get your posts and company seen, you have to be willing to invest some money to get the reach for your posts. Facebook has provided marketers with several different options when it comes to creating ads. Different sizes, styles and where and how they appear. It can get very confusing. What's a bit more frustrating is that you often don't know what size image(s) you need until you start creating your ads. To save time and frustration we've created this handy cheat sheet to help you.


Top FREE Image Libraries

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There are thousands, if not millions of images on the Internet. For example, Google is a top image library for just about any image. Type in what you’re looking for in Google Images and you’ll see an endless supply of images. The only problem is the majority of these images are not free for personal... View Article


How to Get Your Business Noticed on Instagram

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FAIRFAX, CA - DECEMBER 18:  The Instagram logo is displayed on an Apple iPhone on December 18, 2012 in Fairfax, California.  Users of the popular photo-sharing app Instagram are angered over language in Instagram's new terms of service that states that a business may use any of the users photographs in advertising without compensation to the user. The policy is set to go into effect on January 16, 2013. (Photo by Justin Sullivan/Getty Images)

Are you using Instagram as a marketing tool for your business? Do you want to improve on your Instagram marketing techniques? Instagram is a great way for businesses to tell a visual story about their brand. As it’s quickly becoming a social media power tool, more and more businesses are using Instagram to grow their... View Article