It’s no secret. Organic reach on Facebook is at an all-time low. Many people are seeing a reach of around 2% - 6% or lower. Yes. The reality of organic posting on your Facebook page is that only a small number of the people who have liked your page will see your posts. So what can you do about it? Here are 5 recommendations to help you maximize reach and improve visibility of your posts.
Author Archives for Lowell Brown
There are over 300 million Instagram users that are active every single month. Instagram has become a place where businesses can streamline their brand, network with potential customers, build customer loyalty, and so much more. While on Instagram, people share photos and videos that tell more about their business and brand. Instagram has taken the business world by storm and perfectly complements any marketing plan.
When was the last time you looked over your various social media account profiles? I'm referring to both your personal as well as business accounts. Let me say that again - both personal AND business. Why both? Why is this important? Isn't it enough that you just have an account setup?
Until recently, Hootsuite offered a free version; however, now their free plan limits the number of posts that can be scheduled in advance. Since our company’s process is to help clients plan a content schedule a month in advance, it is more efficient to use a platform that has the capability to schedule thirty days out and still offers the lowest price possible.
Are you seeing the results you hoped for from your social media marketing efforts? Are you having trouble measuring your social marketing ROI (return on investment)? In this article, I’ll explain why so many people answer “no” to the questions above and I’ll offer strategies you can take to avoid this frustration.
It’s always a question I get asked. What social media platforms should I be using? More recently, I’ve had numerous clients and prospects asking “What do you think about Google+? Is it worth it, or a waste of time?
We can all agree by now that Facebook Ads are a must for almost any business. If you want to get your posts and company seen, you have to be willing to invest some money to get the reach for your posts. Facebook has provided marketers with several different options when it comes to creating ads. Different sizes, styles and where and how they appear. It can get very confusing. What's a bit more frustrating is that you often don't know what size image(s) you need until you start creating your ads. To save time and frustration we've created this handy cheat sheet to help you.
Facebook is continually changing their user interface and adjusting company Page template designs. Plus, with so many different image sizes on the platform it's hard to keep track of what size image you might need when you are creating your social me post graphics. We've created this handy cheat sheet to help you save time.
There are thousands, if not millions of images on the Internet. For example, Google is a top image library for just about any image. Type in what you’re looking for in Google Images and you’ll see an endless supply of images. The only problem is the majority of these images are not free for personal... View Article
Are you using Instagram as a marketing tool for your business? Do you want to improve on your Instagram marketing techniques? Instagram is a great way for businesses to tell a visual story about their brand. As it’s quickly becoming a social media power tool, more and more businesses are using Instagram to grow their... View Article