Are you seeing the results you hoped for from your social media marketing efforts? Are you having trouble measuring your social marketing ROI (return on investment)? In this article, I’ll explain why so many people answer “no” to the questions above and I’ll offer strategies you can take to avoid this frustration.
It’s always a question I get asked. What social media platforms should I be using? More recently, I’ve had numerous clients and prospects asking “What do you think about Google+? Is it worth it, or a waste of time?
Do you want to boost your social media marketing strategy to increase web traffic and generate more leads for your business? Do you want to stay ahead of your social competition? Supercharge your social media marketing strategy with these tips from the pros: 1. Schedule posts just before or after the hour When you’re scheduling... View Article
You don’t have to be a graphic designer to create stunning images for your social media channels. It’s now easier than ever to design your very own images (for free!) on the web. We’ve put together a list of our favourite resources to create professional-grade graphics for your social media pages. 1. PicMonkey The... View Article
You may be late to the social media party…but that’s okay. Maybe you have avoided social media because you think it’s going to be too hard or take too much time. Maybe it’s just something you don’t think is going to benefit your business. Maybe the bigwigs in your company are opposed it…and you’re trying... View Article
Are you seeing the results you hoped for from your social media marketing efforts? Are you having trouble measuring your social marketing ROI (return on investment)? In this article I’ll explain why so many people answer “no” the questions above and strategies you can take to avoid this frustration. Set Your Goals One of the... View Article
According to Social Media Today, conversion rates for Pinterest traffic are 50% higher than conversion rates from other traffic sources. Many brands are quickly recognizing the power of Pinterest as an influential business tool. They are learning that Pinterest is a powerful traffic driver and strong lead generator. As one of the fastest growing websites... View Article
Creating custom graphics for your Twitter profile is not an easy task if you do not know the proper image sizes and dimensions. That’s why we have created a Twitter cheat sheet with the most recent image sizes and dimensions you’ll need to produce a stellar profile. Your PROFILE PICTURE will be displayed at 73... View Article
The key to social media success is to understand the platforms that best sync with your business. You must first be aware of the different platforms available, the benefits of each, and how you can leverage these benefits to promote your business online. With more than 70 million users around the world (Semiocast), Pinterest... View Article
Did you know that posts on Facebook including a photo album, picture, or video generate about 180 percent, 120 percent, and 100 percent more engagement, respectively? (Facebook) Increase your audience engagement by using this guide to help you improve the quality of images you upload on Facebook. Timeline Your COVER PHOTO (the banner image at the... View Article