There are more than 19,000,000 Canadians
on Facebook at least once every month,
and 14,000,000 monthly active users every single day.

Source : Facebook: Aug 2013

Who We Are


Lowell Brown
CEO & Social Media Advisor

Lowell is a veteran in the marketing industry with over 14 years experience advising businesses and organization on their digital marketing and web-based strategies. In addition to his role as CEO and Social Media Advisor of Going Social, Lowell is also CEO of Insight Design & Communications Inc., a Toronto-based web design and digital marketing company, and Founder of the Social Influence Academy, for which he leads workshops, seminars and webinars on the latest social media marketing trends and strategies. No matter what venture you ask him about, you will find that Lowell is dedicated to helping business owners expand opportunities through various social and digital media technologies. His goal driven approach and ability to help clients develop a vision for their initiatives have been the cornerstone for long standing relationships with clients.

Jessica Hooper
Account Manager, Community Manager & Blogger

Jessica has graduated with honors from St. Francis Xavier University with a Bachelor of Business degree in Marketing. She quickly developed an interest in the social media field while working as a Community Manager for the Professional Student Social Networking website, Jessica furthered her skill set by interning as a Social Media Coordinator at OptiMYz Magazine (the official magazine of GoodLife Fitness). With extensive knowledge in a wide range of fields including content creation, internet marketing, SEO/SEM, and community management, it is Jessica’s job to help clients identify their social media initiatives, develop effective social media strategies, and execute them with excellent results.

Samantha Savoia
​Community Manager

​Samantha graduated at Humber College in Public Relations, and quickly developed an interest in the creative world of marketing and social media. She has experience in most social media platforms and believes that social media is one of the many facets that engages people in the company’s Belief, Integrity, and Values. Samantha creates a company’s online presence through Social Media while engaging the interest of clients and the general public to enhance in the company products and/or services.

Leslie Hughes
Account Manager & Trainer & LinkedIn Marketing Expert

An early adopter in the world of web, Leslie has had over 15 years of experience showcasing brands such as Weddingbells Magazine, Fashion Magazine, Visa Canada, Novartis and Prozac. After working in a traditional marketing agency for Visa Canada and rubbing shoulders with some of Canada’s most talented editors at St. Joseph Media (Weddingbells and Fashion Magazine), Leslie founded Diaper Disco: the great suburban family dance party. Having extensive experience in both online and offline marketing and sales, Leslie launched PUNCH!media in 2009 to help train businesses how to leverage “word of mouth on steroids” and use tools such as LinkedIn, Facebook, Twitter, blogging to effectively tell their company story, build quality relationships and convert sales. Leslie is a graduate of the University of Ottawa (B.A. Psychology), and proudly has her Master’s Certification in Neurolinguistic Programming (NLP).

Chris Mulcahey
Account Manager

Chris is a key player in keeping our project on time, on budget and ensuring our clients are delivered effective tools as we promise. In addition to his responsibilities with Going Social, he is also a Project Manager and front-end web developer for our sister company, Insight Design. Chris has a keen eye for detail and a genuine enthusiasm for both social media and web development.

Raymond Gardener
Graphic Designer

Raymond Gardener is an award-winning designer who has helped numerous businesses to reach and surpass their prospective goals. In the last eight years he has provided an amalgam of insightful perspectives and creative solutions, all the while ensuring that a core idea is brought into fruition. Having worked in various industries from non-profit organizations, consumer products, financial institutions, sports franchises and pharmaceuticals. Raymond strives to put the idea before the medium. Covering a broad disciplinary range, Raymond has experience in visual identities, art direction, advertising, usability patterns, web development and the tactile skill of paper engineering.

Derek Veenhof
Graphic Designer

​Derek is a graphic/web designer and digital illustrator with a focus on brand identity and logo design as well as specializing in inbound-optimized web content and layout/typesetting. An alumni of Niagara College’s graphic design program and a member of RGD Ontario.

Lauren Bonsell
Community Manager & Graphic Designer

Lauren is a creative graphic, web, multi-media designer, developer and artist. She has been using various social media platforms for several years and understand how to help businesses stay seen while fostering leads and engagement. She has a BFA in New Media Studies from Ryerson University.

Valerie La
Graphic Designer

Valerie is a Web & Graphic designer who has contributed work in corporate websites, mobile apps, marketing print materials and more. She seeks for high-level, creative, yet functional designs and is constantly developing her skills to become a notable web & graphic designer.