Facebook & Instagram Advertising

Campaign Management

We specialize in creating highly targeted ads for local business owners to build brand awareness, drive website traffic, and effectively promote your products & services.

We have over 20 years of experience working with home maintenance service businesses including renovation/handyman, roofers, plumbers, electricians, flooring, heating & cooling, window and door companies, outdoor landscape, and real estate agents.

Social Media Advertising is no longer an option. It’s a must. As platforms evolve and become noisier, it becomes harder to get your posts seen by your customers.

It’s no longer a popularity contest.

It’s not about how many followers and fans you have, it’s about getting the right fans and followers to engage with you or to direct them to your website and convert a lead to a sale or client.

With Facebook and Instagram ads, we creatively target the specific audience groups that are most likely to act on social media ads.

We start with outlining reasonable milestones and goals for what you want and expect to achieve with your campaign.

Whether it’s to drive traffic to your website, increase brand awareness, attract qualified leads, convert leads to sales, grow a mailing list, sell products or services...whatever the goal - we make it our mission to help your business grow. 

We focus on crafting eye-catching ad creative and compelling copy to capture attention and stop the fast-paced thumb scrolling through social feeds.

The end result = We want users to stop scrolling
and act on your ads!

A few of our previous clients include:

Michael Switzer Homes
Central Oregon Heating Cooling Plumbing

Our Ad Campaign Setup & Management services include:

Setup and creation of advertising campaigns (the ads) on Facebook and Instagram.

Preparation of advertising text copy and professional graphic images (and video) to accompany ads.

Preparation of ad targeting groups and audience interest profiling to increase exposure and attract engagement from the right audiences.

Ongoing campaign monitoring, a/b testing and ad creative adjustments to increase performance and overall results.

Setup of Facebook Pixel, Custom Audiences, Google Analytics tracking and more...

Monthly ad analytics report outlining key ROI statistics, including but not limited to: reach, engagement, impressions, ad interactions and website clicks.

Why Choose Us:

 
  • We have over 20 years of digital marketing experience and over 12 years experience running Facebook ad campaigns.
  • We are goal oriented. We work with you to ensure our ad strategies are in-line with the business outcomes you expect.
  • Test, Test and Retest. We don't work on a "set it and forget it" process. We are constantly monitoring your ad campaign performance and will make continual tweaks to ad creative and targeting so that you get the best results possible without wasting ad spend dollars.
  • Our team, led by Lowell Brown, regularly attend industry events, are active in several online communities with top social marketing experts, we are recognized as experts in our field and have been featured on TV & media publications, podcasts and blogs.

Maybe you have tried Facebook & Instagram ads
(or boosted ads) in the past and things just “didn’t work” for you.

I’ve heard it before:

“I tried Facebook ads and didn’t get any leads”

“I spent hundreds of dollars…maybe thousands…and traffic to my website didn’t turn into leads”

“I just wasn’t sure if my ads were reaching the right people”

If this sounds familiar, I’ve got your back.
Give me three months to produce qualified leads for you.
If we can’t produce qualified leads for you, we’ll refund you one month’s ad management fees*


It’s our guarantee to you!

Still Have Questions?

We get it. You don’t know us. We haven’t actually met yet.
Let’s change that.
We invite you to setup a free 30-minute consultation call so we can discuss your marketing goals and see if we are the right fit to work together.

What Our Clients Say

 

I have been working with Lowell Brown to help with my social media marketing strategy and advertising campaigns on Facebook & Instagram. He was a huge help in ensuring my feature properties were promoted to specific target markets & helped drive quality leads in a short amount of time.


Michael Solomon
Sales Representative,
Sutton Group - Admiral Realty Inc.

 

In the real estate business, it is important to do whatever you can to stand out. These days, social media is the forefront of how we market and it’s extremely important that we can demonstrate our prowess to prospective sellers. Going social has been a remarkable collaborator and partner - handling all aspects of our online marketing! Lowell is a fantastic contributor and consistently comes through with great work. I recommend Going Social to anyone trying to improve their online marketing.


Michael Switzer
Broker | Managing Partner,
Forest Hill Real Estate Inc., Brokerage

 

Lowell has been a great help to us as we’ve developed our Facebook marketing strategy and by running our campaigns.
He has proven his expertise to us with strong results, in both lead generation and sales.


Scott Duncan
Manager, Business Development
George Brown College

 

Check Out These Blog Posts

 
 
Lowell Brown on The Agents Of Change Podcast

Are your Facebook Ads working as hard as you’d like them to? Do you find that the promise of leads and sales from advertising on Facebook hasn’t been fulfilled? Well, today we’re going to be diving into what most people are getting wrong with their Facebook Ads and how to fix it in your own campaigns.

Read More...

Have you considered using Facebook Ads to promote listings and sell properties fast?

Here are 2 Facebook Ad strategies to drive traffic, build an email list, and reach more people in a cost effective way

Read More...

 
 

Are you considering advertising on Facebook and Instagram? One of the most important elements to a successful advertising campaign is the audience you target your ads to. Here are 3 tips to help you target your ads to people who are not only interested but ready to take action.

Read More...

Is your company ready to go social?

Contact us today for a free, no-obligation quote.