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5 Reasons Why Buying Facebook Fans Is A Bad Idea

Posted on January 27, 2015 By
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When starting social media marketing initiatives, many business owners focus on ROI (Return on Investment). That’s a good thing, but sometimes hard for many to do accurately. It’s easy to focus on the obvious metrics: growth of fans, followers, likes, shares, recommendations, views, comments etc. Many people seem hung up on overall numbers and lose... View Article


5 Tips For Better Performing Facebook Ads

Posted on October 24, 2014 By

If there is any place to advertise today, it’s on Facebook. It is the single largest online market place in the world today. Costing as little as $5.00 a day, you’re able to effectively market your business offerings to a global audience. The key to advertising on Facebook is to understand the different performance parameters and how you must design your ads for... View Article


5 Tips to Stand Out on Facebook

Posted on July 18, 2014 By

Are you frustrated with your Facebook reach? Is your post engagement lacking? Are you spending countless hours on Facebook with no results? With more than 23 million small business pages on Facebook (and growing), it’s getting increasingly difficult to score quality Facebook Likes. That’s why we’ve provided you with 5 key tips to separate yourself... View Article


5 Tips to Grow Engagement on Facebook

Posted on May 9, 2014 By
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Having a Facebook page for your business is an absolute necessity for social media marketing success. With over 1 billion active Facebook users to date,  you’ll be able to effectively reach your target audience with the click of a button. Facebook allows you to effectively send out your brand message to your target audience through... View Article


5 Reasons You Should Have A Facebook Business Page

Posted on April 17, 2014 By

You may be late to the social media party…but that’s okay. Maybe you have avoided social media because you think it’s going to be too hard or take too much time. Maybe it’s just something you don’t think is going to benefit your business. Maybe the bigwigs in your company are opposed it…and you’re trying... View Article


The Facebook Cheat Sheet for Image Sizing & Dimensions

Posted on December 17, 2013 By
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Did you know that posts on Facebook including a photo album, picture, or video generate about 180 percent, 120 percent, and 100 percent more engagement, respectively? (Facebook) Increase your audience engagement by using this guide to help you improve the quality of images you upload on Facebook. Timeline Your COVER PHOTO (the banner image at the... View Article


10 Facebook Tips to Increase Sales and Traffic During the Holiday Season

Posted on November 25, 2013 By
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With the holidays fast approaching, it’s time to rethink your social media marketing strategy. It’s not too early to start planning your online holiday promotions. We recommend: –  Incorporating festive graphics in posts and your cover photo –  Creating timely holiday-themed posts, and –  Investing in paid advertisements to highlight promotions or discount offers. This... View Article


Facebook Brings Page Admin Roles To Business Pages

Posted on June 8, 2012 By
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One feature that was missing from Facebook Business Pages was a level of security for page owners – or the businesses themselves. I’ve personally dealt with this issue for clients having been contacted on more than one occasion by a business owner asking for desperate help on how to get control of their page back... View Article


Social Media is a Vehicle, not a Destination

Posted on February 16, 2012 By

Where are you going with your social media efforts? If you can’t answer this question with confidence, then this article is for you. These days, most brands and businesses realize the importance of having a social presence: we know that we should “be on” Facebook, Twitter, and LinkedIn, but we’re not quite sure where these... View Article